For a Smoke-Free Pakistan

This short video, highlights the problem of tobacco use/combustible smoking in Pakistan, and what needs to be done to control it. Alternative Research Initiative advocates for listening to the concerns of smokers – what kind of assistance they need to switch or quit. ARI believes the solutions to Pakistan smoking problem are effective cessation services, making THR part of tobacco control policies, listening to smokers, and sensibly regulating THR products. ARI works to provide researched-based solutions in a variety of social fields, including health, education, governance, culture, etc. in Pakistan..

For a Smoke-Free Pakistan

Listen to Smokers
Over the last two decades, all efforts, policies and initiatives on tobacco control have bypassed SMOKERs in Pakistan. Everybody wants smokers to quit, but nobody asks them what help they need. If smokers’ voice is not heard, all policies and initiatives would have limited impact. Alternative Research Initiative advocates for listening to the concerns of smokers – what kind of assistance they need to switch or quit. We believe the solutions to Pakistan smoking problem are effective cessation services, making tobacco harm reduction (THR) part of tobacco control policies, listening to smokers, and sensibly regulating THR products.